Slow Choose the Jam

Excerpt from a BBC Horizon program on decision making.

Related Situationist posts:

• The Situation of Choice
• The Situation of “Opting Out”
• Dan Kahneman on Fast and Slow Thinking
• Nicole Stephens on “Choice, Social Class, and Agency”
• Sheena Iyengar on the Art of Choosing
• Just Choose It!
• Sheena Iyengar on the Situation of Choice,
• The Blame Frame – Abstract,
• Sheena Iyengar’s Situation and the Situation of Choosing,
• Sheena Iyengar on ‘The Multiple Choice Problem,’
• ‘Situation’ Trumps ‘Disposition’- Part II

You can review hundreds of Situationist posts related to the topic of “choice myth” here.