George Lakoff on the Metaphorical Situation of Moral Politics

From University of California Television: “UC Berkeley professor of Cognitive Science and Linguistics George Lakoff explores how successful political debates are framed by using language targeted to people’s values instead of their support for specific government programs in this public lecture sponsored by the Helen Edison Series at UC San Diego.”

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For a sample of related Situationist posts, see “The Situation of Metaphors,” “Ideology Shaping Situation, or Vice Versa?,” and “Your Brain on Politics.”