Sheena Iyengar on the Art of Choosing

Situationist friend Sheena Iyengar studies how we make choices — and how we feel about the choices we make. At TEDGlobal, she talks about both trivial choices (Coke v. Pepsi) and profound ones, and shares her groundbreaking research that has uncovered some surprising attitudes about our decisions.

Relate Situationist posts:

• Renata Saleci on “The Paradox of Choice”
• “Sheena Iyengar on the Situation of Choice,”
• “Sheena Iyengar’s Situation and the Situation of Choosing,”
• “Sheena Iyengar on ‘The Multiple Choice Problem,’”
• “Can’t Get No Satisfaction!: The Law Student’s Job Hunt – Part II,”
• “Dan Gilbert on the Situation of Our Decisions,” and
• “Just Choose It! “

To review the hundreds of Situationist posts discussing the “Choice Myth” click here.,

 

Barry Schwartz on Using Our Practical Wisdom

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For a sample of related Situationist posts, see

• “Barry Schwartz on the Situation of Incentives,”
• “Barry Schwartz on Wisdom,”
• “A Choice Worth Having,”
• “Can’t Get No Satisfaction!: The Law Student’s Job Hunt – Part II,” and
• “Just Choose It!“

Sheena Iyengar on the Situation of Choosing

From Ted Talks: “[Situationist friend] Sheena Iyengar studies how we make choices — and how we feel about the choices we make. At TEDGlobal, she talks about both trivial choices (Coke v. Pepsi) and profound ones, and shares her groundbreaking research that has uncovered some surprising attitudes about our decisions.”

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For a sample of related Situationist posts, see “Sheena Iyengar on the Situation of Choice,” “Sheena Iyengar’s Situation and the Situation of Choosing,” “Sheena Iyengar on ‘The Multiple Choice Problem,’” “Can’t Get No Satisfaction!: The Law Student’s Job Hunt – Part II,” “Dan Gilbert on the Situation of Our Decisions,”and “Just Choose It! “  To review all of the Situationist posts that discuss the problem with, or illusion of, choices, click here.

Dan Ariely on Cheating

From TED: “Behavioral economist Dan Ariely studies the bugs in our moral code: the hidden reasons we think it’s OK to cheat or steal (sometimes). Clever studies help make his point that we’re predictably irrational — and can be influenced in ways we can’t grasp.”

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To read a related Situationist post, see “Predictably Irrational.”