From National Geographic’s Brain Games:
Interactive experiments, illusions, and mind tricks reveal the inner workings of the ultimate supercomputer—the human brain.
Review many more Situationist posts containing illusions here.
Posted by The Situationist Staff on January 26, 2013
From National Geographic’s Brain Games:
Interactive experiments, illusions, and mind tricks reveal the inner workings of the ultimate supercomputer—the human brain.
Review many more Situationist posts containing illusions here.
Posted in Illusions, Video | Leave a Comment »
Posted by The Situationist Staff on January 9, 2013
From Pacific Standard (a brief excerpt from a long, worthwhile article about the work of Jeremy Bailenson):
A few years ago, a research psychologist at Stanford University named Jeremy Bailenson effectively proved the soundness of Anderson’s recruitment methods (pdf). A week before the 2004 presidential election, Bailenson asked a bunch of prospective voters to look at photographs of George W. Bush and John Kerry and then give their opinions of the candidates. What the voters didn’t know was that the photographs had been doctored: each voter’s own visage had been subtly morphed together with that of one of the candidates.
In this and two follow-up experiments, Bailenson found what Rudy Rucker, the novelist who wrote Software, would have predicted: voters were significantly more likely to support the candidate who had been made to look like them. What’s more, not a single voter detected that it was, in part, his or her own face staring back.
In another experiment (pdf), Bailenson outfitted college students with head-mounted virtual-reality displays and then sat them across a digital table from an artificial-intelligence agent—a computer program with a human face. The students then listened as the “agent” delivered a short persuasive speech. When the agent was programmed to mimic a student’s facial movements on a four-second delay—a tilt of the chin, a look to the left, a downward glance—the students found it more likeable and compelling. And like the prospective voters, the students showed no sign that they knew they were being mimicked. Nothing, it seems, is more persuasive than a mirror.
Read entire article here.
From Google Talks (Bailenson discusses his work and book with Jim Blasovich, Infinite Reality):
Summary from Google Talks:
The coming explosion of immersive digital technology, combined with recent progress in unlocking how the mind works, will soon revolutionize our lives in ways only science fiction has imagined. In Infinite Reality, Jeremy Bailenson (Stanford University) and Jim Blascovich (University of California, Santa Barbara)—two of virtual reality’s pioneering authorities whose pathbreaking research has mapped how our brain behaves in digital worlds—take us on a mind-bending journey through the virtual universe.
Infinite Reality explores what emerging computer technologies and their radical applications will mean for the future of human life and society. Along the way, Bailenson and Blascovich examine the timeless philosophical questions of the self and “reality” that arise through the digital experience; explain how virtual reality’s latest and future forms—including immersive video games and social-networking sites—will soon be seamlessly integrated into our lives; show the many surprising practical applications of virtual reality, from education and medicine to sex and warfare; and probe further-off possibilities like “total personality downloads” that would allow your great-great-grandchildren to have a conversation with “you” a century or more after your death.
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Image from Pacific Standard.
Posted in Book, Illusions, Video | 1 Comment »
Posted by The Situationist Staff on December 26, 2012
From TEDTalks:
Information designer Tom Wujec talks through three areas of the brain that help us understand words, images, feelings, connections. In this short talk from TEDU, he asks: How can we best engage our brains to help us better understand big ideas?
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Click here for a collection of posts on illusion.
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Posted by The Situationist Staff on November 17, 2012
Review more Situationist posts containing illusions here.
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Posted by The Situationist Staff on August 12, 2012
An excerpt from a recent, terrific New York Times piece by Elizabeth Dunn and Michael Norton:
The notion that money can’t buy happiness has been around a long time — even before yoga came into vogue. But it turns out there is a measurable connection between income and happiness; not surprisingly, people with a comfortable living standard are happier than people living in poverty.
The catch is that additional income doesn’t buy us any additional happiness on a typical day once we reach that comfortable standard. The magic number that defines this “comfortable standard” varies across individuals and countries, but in the United States, it seems to fall somewhere around $75,000. Using Gallup data collected from almost half a million Americans, researchers at Princeton found that higher household incomes were associated with better moods on a daily basis — but the beneficial effects of money tapered off entirely after the $75,000 mark.
Why, then, do so many of us bother to work so hard long after we have reached an income level sufficient to make most of us happy? One reason is that our ideas about the relationship between money and happiness are misguided. In research we conducted with a national sample of Americans, people thought that their life satisfaction would double if they made $55,000 instead of $25,000: more than twice as much money, twice as much happiness. But our data showed that people who earned $55,000 were just 9 percent more satisfied than those making $25,000. Nine percent beats zero percent, but it’s still kind of a letdown when you were expecting a 100 percent return.
Interestingly, and usefully, it turns out that what we do with our money plays a far more important role than how much money we make. Imagine three people each win $1 million in the lottery. Suppose one person attempts to buy every single thing he has ever wanted; one puts it all in the bank and uses the money only sparingly, for special occasions; and one gives it all to charity. At the end of the year, they all would report an additional $1 million of income. Many of us would follow the first person’s strategy, but the latter two winners are likely to get the bigger happiness bang for their buck.
We usually think of having more money as allowing us to buy more and more of the stuff we like for ourselves, from bigger houses to fancier cars to better wine to more finely pixilated televisions. But these typical spending tendencies — buying more, and buying for ourselves — are ineffective at turning money into happiness. A decade of research has demonstrated that if you insist on spending money on yourself, you should shift from buying stuff (TVs and cars) to experiences (trips and special evenings out). Our own recent research shows that in addition to buying more experiences, you’re better served in many cases by simply buying less — and buying for others.
Read the entire article, including their discussion of value of “underindulgence.”
Happy Money: The Science of Smarter Spending (Simon & Schuster), co-authored by Elizabeth Dunn and Michael Norton, is due out in the spring of 2013!
Pre-order it on Amazon here.
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Posted in Altruism, Book, Deep Capture, Distribution, Emotions, Illusions, Life, Positive Psychology, Video | Tagged: Happiness, money | 1 Comment »
Posted by The Situationist Staff on August 8, 2012
From CBS News:
Imagine you couldn’t recognize people’s faces, and even your own family looked unfamiliar. Lesley Stahl reports on face blindness, a puzzling neurological disorder.
From CBS News:
This week on “60 Minutes” Lesley Stahl reports on people who are “face blind.” It’s a mysterious and sad condition that keeps sufferers from recognizing or identifying faces — even the faces of close family members, children, or spouses. Many “face blind” people don’t even know they have it.
If you suspect you might be “face blind,” in the above video, you’ll find a test that may provide an answer. We show you a series of pictures of famous people and ask you to figure out who they are.
If you have trouble identifying the faces in our test, we suggest that you check out www.faceblind.org/facetests/ where you can learn about face blindness and take other tests created by Professor Brad Duchaine and his colleagues at Dartmouth College.
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Posted in Evolutionary Psychology, Illusions, Neuroscience, Video | Leave a Comment »
Posted by The Situationist Staff on May 27, 2012
From The Leaning Tower illusion: a new illusion of perspective Frederick A. A. Kingdom, Ali Yoonessi, Elena Gheorghiu Perception. 2007. 36(3):475-477:
Consider the photograph in [above image] of the Petronas twin towers in Kuala Lumpur. Both towers are physically vertical, but in the two-dimensional projection their corresponding outlines are not parallel but converge as the towers recede into the distance. Our knowledge of perspective however compensates for this and leads us to perceive the inclinations of the two towers veridically.
From The Leaning Tower illusion (cont’d):
Our knowledge of perspective however compensates for this and leads us to perceive the inclinations of the two towers veridically. It follows that if the corresponding outlines of a pair of physically identical, receding objects are parallel in the two-dimensional projection, the objects cannot be physically parallel but, instead, must be diverging as they recede from view. This is clearly what we perceive in [above image], where the right-hand tower has been replaced with a copy of the one on the left. Now the corresponding outlines are parallel, and the two towers appear to diverge . . . .
From The Leaning Tower illusion (cont’d)
The illusion is not restricted to towers photographed from below, but works well with other scenes, such as the tram lines in above image. What the illusion reveals is not a failure of perspective per se, but the tendency of the visual system to treat two side-by-side images as if part of the same scene. However hard we try, we seem unable to see the two photographs of the Leaning Tower in figure 1 as separate, albeit identical, images of the same object. Instead, our visual system regards the images as the `Twin Towers of Pisa’, whose two-dimensional projection leads to the `correct’ interpretation that one tower is leaning more than the other.
To view other Situationist posts involving illusions, click here.
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Posted by The Situationist Staff on January 18, 2012
Experimental psychologist Professor Bruce Hood illustrating how human vision works (from the Royal Institution Christmas Lectures 2011).
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Click here for a collection of posts on illusion.
Posted in Illusions, Video | Tagged: Illusion, vision | 1 Comment »
Posted by Adam Benforado on September 25, 2011
When I was a law clerk working on the United States Court of Appeals for the District of Columbia Circuit several years back, a case came up involving the competency of blind jurors. I wasn’t assigned to the case — and, as a result, don’t remember any of the details — but the general question of when someone’s disability ought to be grounds for excluding him or her as a judicial decision-maker continues to intrigue me.
Overall, I remain skeptical of attempts to disallow participation. Part of my skepticism stems from psychological evidence suggesting that we naively believe that we see the world as it actually is and that those who do not, must necessarily have some dispositional flaw. Dan Kahan, David Hoffman, and Donald Braman’s 2009 Harvard Law Review article on the impact of cultural cognition in interpreting the facts of a police chase video provides an excellent example of the dangers of when judges determine that there is only one reasonable view of a case (and that those who see things differently cannot participate in the judicial assessment process). It turns out that we’re not always very good at judging others’ disqualifying biases (for a situationist critique of Kahan, Hoffman, and Braman’s article click here).
The second reason that I’m wary is that there is good evidence that having complete use of one’s facilities doesn’t necessarily improve perception of key information. Research on lie detection suggests that people are often mislead by focusing on visual cues (like whether someone is averting his or her gaze). Perhaps the best demonstration of how our eyes can lead us astray is the McGurk Effect (demonstrated in the brief video below). What I love about the McGurk Effect is that even though I am fully aware of what is going on (i.e., that my eyes are leading me astray) and desperately try to control for it, I can’t.
Take a look for yourself!
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Posted by The Situationist Staff on April 30, 2011
This lively RSAnimate, adapted from Dan Pink’s talk at the RSA, examines some the ways that money doesn’t always buy motivation.
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To review a collection of Situationist posts exploring the causes and consequences of happiness, click here.
Posted in Emotions, Ideology, Illusions, Life, Marketing, Positive Psychology, Video | Tagged: Dan Pink, incentives, money, motivation | Leave a Comment »
Posted by The Situationist Staff on April 15, 2011
If a box of chocolate cookies had an “organic” label, would you feel less guilty about eating them? Would you think they were more nutritious, or tastier?
Economists who study social psychology refer to something called the “halo effect,” a bias in judgment that causes you to assume that one positive attribute comes packaged with a bunch of others. For example, you might perceive your attractive coworker as being more capable as well.
According to a new study by Jenny Wan-chen Lee, a graduate student at Cornell University’s Dyson School of Applied Economics and Management, the halo effect extends to food too: if people are told a food is “organic,” they’re also biased to believe it’s more nutritious and better tasting.
Lee’s study involved 144 people, recruited at a local mall for a taste test: Lee presented shoppers with chocolate sandwich cookies, plain yogurt and potato chips, each in two varieties — “conventional” or “organic.” In reality, there was no difference between the food pairs; everything was organic.
Participants used a nine-point scale to rate various attributes of each food, including overall taste and estimated fat, fiber and calorie content. Tasters also estimated the price of each food.
Uniformly, the participants reported preferring the taste of the foods labeled “organic,” and believed them to be lower in fat, higher in fiber and lower in calories than the conventional alternatives. They also judged the organic foods to be higher in price.
Even in the cases of the cookies and chips — which wouldn’t be considered healthy under any circumstance — most participants believed that the organic versions were more nutritious.
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Posted in Abstracts, Choice Myth, Food and Drug Law, Illusions, Marketing | 1 Comment »